The #iGamityShowcase brought together eight iGaming studios and their game characters for a special red-carpet experience in Lisbon ahead of SBC Summit Lisbon 2026.
Created to celebrate iGaming game characters, game art, character design, and visual identity, the showcase gave each participating studio an opportunity to bring a character from its game world into the spotlight. From mythical beasts and zombies to chickens, knights, hamsters, and explorers, the showcase highlighted the range of visual styles shaping modern iGaming games.
A RED CARPET FOR IGAMING GAME CHARACTERS
The showcase featured Million Games, Bullshark Games, Riddec Games, Zillion Games, Pixmove Games, Jinx Gaming, Aadrix, and High Palma Studios.
Each studio brought a different character and visual direction to the campaign, creating a collection that reflected the variety of iGaming game design and character art.
Million Games brought Jack, along with characters from Chicken X and Chicken X & Friends. The studio described Jack as heading international, with characters from its Chicken X universe making their way to the #iGamityShowcase and SBC Summit Lisbon.
View Million Games LinkedIn Post
Bullshark Games brought the Joker from Joker Never Retires together with Doctor Dust, a character from an upcoming release. The pair joined the Lisbon showcase as representatives of the studio's game characters and upcoming content.
View Bullshark Games LinkedIn Post
Riddec Games brought its Halloween Edition of Hamsterpunk. The character appeared in a darker visual direction for the showcase, representing the studio's upcoming 3×3 Hamsterpunk slot.
View Riddec Games LinkedIn Post
Zillion Games brought a character from its zombie series, which includes Golden Zombies, Zombie Shooter, and Zombie Wheel. The studio's showcase post highlighted one of its heroes making the journey to the Lisbon red carpet.
View Zillion Games LinkedIn Post
Pixmove Games introduced Sir Roland "The Proper", the beer-swigging knight from its upcoming Knights of Beer slot. The character brought a playful medieval identity to the showcase, with the studio connecting the character to its upcoming Oktoberfest-themed release.
View Pixmove Games LinkedIn Post
Jinx Gaming brought characters from Rune Beasts, including Bjorn and Magnus. The studio described the characters as beasts and beast masters leaving the battle stadium to join the #iGamityShowcase and the SBC experience in Lisbon.
View Jinx Gaming LinkedIn Post
Aadrix brought the hero from Jungle Relic Mines to the red carpet. The studio highlighted the game's adventure setting, where players can choose grid sizes and navigate hidden traps while exploring for treasure. The showcase gave the game's visual identity and character design a moment outside the game itself.
High Palma Studios brought Ruby Royale, the character from its upcoming Red Carpet Royale. With a character already designed around the idea of the spotlight, Ruby Royale fit naturally into the showcase's red-carpet theme.
View High Palma Studios LinkedIn Post
DIFFERENT CHARACTERS, DIFFERENT WORLDS
The range of characters featured in the #iGamity Showcase demonstrated the different visual approaches used across iGaming game development.
From zombies and mythical beasts to chickens, knights, hamsters, explorers, and larger-than-life personalities, the participating studios represented a broad mix of game art styles and character design approaches.
Character design can play an important role in establishing a game's visual identity. Costume, colour, animation, facial expression, environment, and overall art direction can all contribute to the way a game communicates its theme and personality.
By bringing these characters into a shared setting, the #iGamityShowcase gave each studio a way to present its own visual language while becoming part of a wider celebration of iGaming game art and design.
EVERY PARTICIPANT IS A WINNER
The #iGamityShowcase was not designed around first place, second place, or a traditional ranking.
The idea was to give every participating studio a moment in the spotlight and recognise the teams behind the characters, artwork, visual identities, and game experiences shaping iGaming.
The showcase also highlighted an important part of game development that can sit behind the finished product: the design decisions that make individual games visually recognisable.
From Million Games' Chicken X characters to Jinx Gaming's Rune Beasts, Aadrix's Jungle Relic Mines, High Palma's Ruby Royale, Pixmove's Sir Roland, Riddec's Hamsterpunk, Zillion Games' zombie characters, and Bullshark Games' Joker and Doctor Dust, every participant brought a distinct visual identity to the Lisbon red carpet.
CELEBRATING GAME ART AND CHARACTER DESIGN IN IGAMING
The #iGamityShowcase was about more than placing characters on a backdrop. It created a space to recognise game art, character design, visual identity, and the people and studios behind iGaming games.
A big thank you to Million Games, Bullshark Games, Riddec Games, Zillion Games, Pixmove Games, Jinx Gaming, Aadrix, and High Palma Studios for taking part and bringing their characters to the Lisbon red carpet.
There was no first place or second place. Every participant brought something different to the showcase, and every participant is a winner.
iGamity. Every Spin Has a Story.
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